We launched the inaugural Fish Finger Sandwich Awards to celebrate the nation’s love for one of its most popular sarnies.
Coinciding with National Sandwich Day (3rd November), the launch of the Awards provides Brits with the opportunity to be awarded the title of King or Queen of fish finger sandwiches and see their winning recipe featured on select packs of Birds Eye fish fingers.
Since Clarence Birdseye created the humble fish finger in 1955, it has become one of the nation’s best-loved and most-consumed teatime treats.
To celebrate this love, Birds Eye is giving Brits the chance to achieve fish finger fame, with the frozen food giant looking for the most innovative and attention-grabbing fish finger sandwich creations.
The Fish Finger Sandwich Awards has two categories – one for the general public and one for foodservice – with entries appraised on criteria including presentation and innovative use of ingredients.
Following an entry period of six weeks, a panel of fish finger experts will shortlist three sandwich creations from each category to go through to the Grand Final. The 2017 panel of judges consisted of:
– Television personality, Gregg Wallace
– Food Urchin culinary blogger, Danny Kingston
– Daily Telegraph food writer, Xanthe Clay
– Birds Eye head chef, Peter Lack
The winning sandwich will be appearing on our Birds Eye fish finger packaging.
Entries for this year are now closed, but stay tuned for next years competition!